I worked with Apple on a set of recruitment stories to paint the picture of what it’s like to work as an AppleCare employee. For many, they are able to work from home and have a flexible lifestyle that connects them with people from all over the world.
I co-led the project in close partnership with Apple, culling through hundreds of candidates and uncovering the best stories. Our final selections took us to film employees and customers in North Carolina, Japan, and India. (Have you ever worked with a 30-person film crew in India? If so we’re automatically blood brothers. Let’s talk.)